Rafael de Cárdenas designs a surreal pop-up maze and a prime selfie canvas in New York City

Mazes have always been mysterious, disorienting forms of architecture. Although less seen in its physical form today, this experiential archetype has been given a fresh, design-forward spin by Rafael de Cárdenas and his practice, Architecture At Large for Visionaire’s latest pop-up installation in New York.
Staged at Cadillac House, the automotive brand’s open-ended project space in Soho, Cárdenas has collaborated with the performance-based artist Sahra Motalebi to create a graphic, Op-Art-inspired weave of spaces. As visitors meander through four separate rooms, each enveloped in hypnotic black and white patterns, colourfully-tinted windows or monochromatic shades of yellow, Motalebi’s discordant, vocals-only score plays overhead to hammer home each environment’s bewildering effect.
‘Raf and I had many discussions about the maze as a perfect theatrical, performative machine. It was important that each of the vocal pieces reflect a stop inside the exhibition’s journey, with a sound score that is compelling—perhaps scary and absurd, but also at once narrative and abstract,’ Motalebi adds. ‘I used a lot of digital processing within the composition, which exposes the visitor to every pitch possible in the female voice—the lowest sub-tonal lows, inhumanly high screams, sibilance.’
Peppered around the installation are traces of modern life, such as medicine bottles, cleaning equipment and other ubiquities, presented in off-kilter contexts. There’s even a stylish hall-of-mirrors, complete with elegant sconce lighting, that adds to the labyrinth’s warped feel.
‘The maze is, on the surface, a dazzling and photogenic array of spaces but, upon closer inspection and attention, is also a lens through which to consider contemporary modes of operation,’ says Cárdenas, of the installation. ‘In the age of GPS-ubiquity, it offers the ever-elusive opportunity of getting lost, while counterpointing a prime selfie canvas with a soundtrack of laughter and shrieking.’
The pop-up is located at Cadillac House, Visionaire’s open-ended project space in Soho. Photography: Plamen Petkov
Rafael de Cárdenas collaborated with performance-based artist Sahra Motalebi to create a graphic, Op-Art-inspired weave of spaces. Photography: Plamen Petkov
Four spaces are enveloped in hypnotic black and white patterns, colourfully-tinted windows or monochromatic shades of yellow. Photography: Plamen Petkov
Peppered around the installation are traces of modern life, such a medicine bottles, cleaning equipment and other ubiquities, presented in off-kilter contexts. Photography: Plamen Petkov
INFORMATION
For more information, visit the Rafael de Cardenas / Architecture at Large website
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Pei-Ru Keh is a former US Editor at Wallpaper*. Born and raised in Singapore, she has been a New Yorker since 2013. Pei-Ru held various titles at Wallpaper* between 2007 and 2023. She reports on design, tech, art, architecture, fashion, beauty and lifestyle happenings in the United States, both in print and digitally. Pei-Ru took a key role in championing diversity and representation within Wallpaper's content pillars, actively seeking out stories that reflect a wide range of perspectives. She lives in Brooklyn with her husband and two children, and is currently learning how to drive.
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