BIG adds Business Innovation Hub to Massachusetts university

A cascading array of copper pillars is the first thing students will see when they visit the new Business Innovation Hub at the University of Massachusetts Amherst. Designed by Bjarke Ingels Group (BIG) with architect of record Goody Clancy, the new 6,500 sq m facility is an extension to the Isenberg School of Management, which offers space for 5,000 students and 150 staff.
Falling like dominoes, the pillars undulate around the building, looping round to join the existing (1964) Isenberg School of Management building behind, framing an internal courtyard in the process. Much like the Statue of the Liberty, the copper-clad pillars will gradually oxidise over time after being exposed, changing colour to form a patina.
According to BIG founder and creative director, Bjarke Ingels, the pillars are a ‘generous invitation' from the adjacent Haigis Mall to an area inside the new building known as the Learning Commons. Beyond the triangular glass entrance, light pours into a triple-height atrium, with shadows from the pillars being cast across the foyer. Students will first encounter the aforementioned 450 sq m Learning Commons area — a social hub which will host guest speakers, ceremonies, banquets and career fairs.
The new facility sits at the heart of the University of Massachusetts Amherst.
The remaining first and second floors link directly with the adjacent building and here, innovation labs, advising spaces and faculty offices, which will be used by both staff and students, can be found. Furthermore, the Chase Career Centre (incorporated into the new building) offers 15 new interview rooms, along with new conference rooms and breakout areas, which are dispersed throughout.
Spaces inside have been designed to facilitate student interactivity, fostering teamwork and chance encounters by employing soft chairs in corridors, benches on the building’s main stairway and moveable classroom chairs, which can be used for lectures or group work.
This collaborative ethos continues outside to a circular courtyard with a garden and stone benches. ‘The mall and the courtyard – inside and outside form a forum for the students, the faculty and the profession to meet, mingle and mix society and academia,' says Ingels. Pathways leading off that connect back to the main Isenberg School of Management campus, travelling under two new, copper-clad bridges, which connect the new and old buildings above.
BIG collaborated with local firm Goody Clancy, who was Architect of Record.
The building adds 6500 sq m of study and social spaces to the overall campus.
The project invloved an expansion and the partial renovation of the Isenberg School of Management.
The spaces are designed to foster collaboration, interaction and engagement.
The extra space was much needed to accomodate the growing needs of the school.
INFORMATION
For more information visit the BIG website
Wallpaper* Newsletter
Receive our daily digest of inspiration, escapism and design stories from around the world direct to your inbox.
-
What is the role of fragrance in contemporary culture, asks a new exhibition at 10 Corso Como
Milan concept store 10 Corso Como has partnered with London creative agency System Preferences to launch Olfactory Projections 01
By Hannah Tindle Published
-
Jack White's Third Man Records opens a Paris pop-up
Jack White's immaculately-branded record store will set up shop in the 9th arrondissement this weekend
By Charlotte Gunn Published
-
Designer Marta de la Rica’s elegant Madrid studio is full of perfectly-pitched contradictions
The studio, or ‘the laboratory’ as de la Rica and her team call it, plays with colour, texture and scale in eminently rewarding ways
By Anna Solomon Published
-
This Rocky Mountains house is a ski-lover's dream escape
Bozeman, a Rocky Mountains house by Pearson Design Group and Frederick Tang Architecture, is a contemporary retreat that sits low in its natural, Montana setting
By Tianna Williams Published
-
Take a deep dive into The Palm Springs School ahead of the region’s Modernism Week
New book ‘The Palm Springs School: Desert Modernism 1934-1975’ is the ultimate guide to exploring the midcentury gems of California, during Palm Springs Modernism Week 2025 and beyond
By Ellie Stathaki Published
-
A wavy roof tops this sophisticated take on a backyard cabin in California
This Californian Accessory Dwelling Unit (ADU) by Spiegel Aihara Workshop (SAW), offers an aesthetic and functional answer to housing shortages and multigenerational family living
By Tianna Williams Published
-
Palm Springs Modernism Week 2025: let the desert architecture party begin
Palm Springs Modernism Week 2025 launches on 13 February, marking the popular annual desert event’s 20th anniversary, celebrated this year through more midcentury marvels than ever
By Carole Dixon Published
-
On the shores of Discovery Bay, this wooden house is the ultimate waterside retreat
Dekleva Gregorič’s Discovery Bay House is a structured yet organic shelter that blends perfectly into the surrounding Pacific Northwest landscape
By Jonathan Bell Published
-
The 10 emerging American Midwest architects you need to know
We profile 10 emerging American Midwest architects shaking up the world of architecture - in their territory, and beyond
By Ellie Stathaki Published
-
A light-filled New York loft renovation magics up extra space in a deceptively sized home
This New York loft renovation by local practice BOND is now a warm and welcoming apartment that feels more spacious than it actually is
By Léa Teuscher Published
-
Inside Bell Labs, the modernist vision behind Severance's minimalist setting
We explore the history of Bell Labs - now known as Bell Works - the modernist Eero Saarinen-designed facility in New Jersey, which inspired the dystopian minimalist setting of 'Severance'
By Jonathan Bell Published