Gucci plants Martin Parr’s lip print on walls around the world

Gucci Beauty's latest ArtWalls have kissed the side of buildings in New York, Mexico City, London, and Milan. Here, tour them all and visit our favourite local spots along the way

red lips on the side of a wall in New York City
Gucci Beauty ArtWall 006, in New York City.
(Image credit: Courtesy Colossal Media)

Gucci Beauty debuts a series of ArtWalls in cities around the world. Each wall displays an original Martin Parr image of giant, smiling lips, adorned with Gucci’s Rouge à Lèvres Satin 25 lipstick in ‘Goldie Red’. 

With slightly smudged lipstick and a snaggle toothed grin, ArtWalls proclaim the celebratory ethos of Gucci Beauty. Makeup, these lips say, should be used to express yourself, not perfect yourself. With a varied roster of lipsticks to their name, and more products to come, Gucci Beauty makes it fun to make yourself beautiful – whatever that means to you. 

Word of mouth: follow our quick guide to the best spots in each city for showing off your own Gucci lips

Lafayette Street, New York

red lips on the side of a wall in New York City

(Image credit: Gucci)

Wallpaper’s 2020 Best City is filled with an endless array of places to visit, but we suggest stopping by the Judd Foundation after seeing the nearby ArtWall on Lafayette. Pay homage to the artist’s famous red aluminium sculptures with a metallic take on ‘Goldie Red’ from Gucci Beauty’s Rouge à Lèvres Gothique lipstick collection. 

Avenida de Michoacán, Mexico City

billboard displaying smiling red lips is situated above a cafe

(Image credit: Gucci)

Evoke the pastel pinks of architect Luis Barragan’s Mexico City home with ‘Patricia Pink’ matte lipstick. Now a musuem, Barragan's home is a stunning testament to modernist design only a neighbourhood away from the Gucci Beauty ArtWall on Avenida de Michoacán. 

Brick Lane, London

painting of red lips on a London wall


(Image credit: Gucci)

Brown’s hue-related name is hardly reflected in the eclectic collection of high-end clothing and accessory’s it purveys, but sometimes it’s fun to be literal. Wear the clay-coloured ‘Tacey Hazel' matte lipstick to the store’s East End outlet after visiting the nearby Brick Lane ArtWall. 

Largo la Foppa, Milan

large painting of red lips on the side of a building

(Image credit: Gucci)

10 Coso Como’s iconic black and white logo can be found throughout the gallery, restaurant, and sartorial displays of the groundbreaking concept shop. Take inspiration from the environs by wearing Gucci Beauty’s ‘Crystal Black' lipstick as you pursue the space, only a short walk from the Largo la Foppa ArtWall.

INFORMATION

gucci.com

TOPICS
Writer and Wallpaper* Contributing Editor

Mary Cleary is a writer based in London and New York. Previously beauty & grooming editor at Wallpaper*, she is now a contributing editor, alongside writing for various publications on all aspects of culture.

Latest in Fashion & Beauty
perfume bottle archive Cristalleries de Nancy
This perfume bottle archive was nearly lost. Now, it offers a rare whiff of fragrance history
thom browne palm beach store
In Thom Browne’s newest store, prep meets Palm Beach
Johanna Parv A/W 2025 Young London Designer Uprising
Johanna Parv’s ‘engineered formalwear’ is made for the woman on the move
Azzedine Alaïa and Carla Sozzani, 2016
Carla Sozzani on a life in art and fashion: ‘I wanted to change how magazines were made’
Prada Slipper Mens S/S 2025 runway show
These fringed Prada slippers capture a lived-in elegance
Loro Piana Shanghai Exhibition Loro Piana Shanghai If You Know, You Know: Loro Piana’s Quest for Excellence
Inside Loro Piana’s extraordinary first exhibition in Shanghai, celebrating a century of craft
Latest in News
perfume bottle archive Cristalleries de Nancy
This perfume bottle archive was nearly lost. Now, it offers a rare whiff of fragrance history
AMR-C01-R from Curv Racing Simulators
Curv teams up with a British sports car brand to create the ultimate luxury racing simulator
frida kahlo
A major Frida Kahlo exhibition is coming to the Tate Modern next year
vases PAD Paris
At PAD Paris, Omar Chakil’s new alabaster works for Galerie Gastou fuses Egyptian heritage and contemporary design
Aston Martin Vanquish Volante
Aston Martin looks set to make a bigger splash with its new Vanquish Volante
Pierre Yovanovitch
Pierre Yovanovitch’s set and costumes bring a contemporary edge to Korea National Opera in Seoul