Workwear has long been the bedrock of men’s fashion, endlessly riffed upon, honed and upgraded – from the classic denim shirt and jeans, adopted by cowboys and miners in the American West, to chore jackets, cargo pants, and hi-vis jackets. This sense of utility was seen throughout the S/S 2024 collections – from Prada’s danger-red pocket-covered gilet, a play on the uniforms of security details, to Givenchy’s khaki bombers, Celine’s camo-adorned pants and hardy suede jackets at Miu Miu.
Utilitarian men’s fashion gets an upgrade for S/S 2024
Tom wears jumpsuit, £3,490, by Zegna. Tank top, £305; shirt, £415; tie, £110, all by Margaret Howell. ‘Roquebrune’ chair in Cognac, from £1,416, by Eileen Gray, from Aram
The season’s functional mood is captured in a series of carefree combinations by Italy-born, London-based stylist Nicola Neri and photographer Luca Strano, who is based between London and Milan. As seen in the May 2024 Milan Preview Issue of Wallpaper* (on international newsstands now), this series of portraits puts the utilitarian aesthetic in the hot seat – leaving you with a blueprint of how to upgrade the everyday this spring and summer.
Mason wears jacket, £2,350, jumper, £1,250; shirt, £520; shorts, £850, all by Givenchy. Belt, price on request, by Magliano. Socks, £16, by Pantherella
Oscar wears vest, price on request, by Our Legacy. Jacket, £2,000. Shirt, £165, by Theory. Trousers, £389, by Ten C ‘CH23’ chair, £906, by Hans J Wegner, for Carl Hansen & Søn, from Aram
Yertai wears shirt, £380; jeans, £325, both by Jacob Cohën. Belt, £460, by Celine Homme ‘64 Counter’ stool, £589, by Alvar Aalto, for Artek, from Aram
Rea wears jacket, £4,150; shoes, £1,060, both by Miu Miu. Shirt, £470, by Kiko Kostadinov. Trousers, £335, by CP Company. Belt, £475; buckle, £390, both by Hermès. Necklace, £550, by Matilda Little. Socks, £16, by Pantherella. ‘CH23’ chair, £906, by Hans J Wegner, for Carl Hansen & Søn, from Aram
Mason wears vest, £2,050; shirt, £750; jeans, £845, all by Prada
Oscar wears jacket, £2,250; shirt, £740; trousers, £1,150, all by Celine Homme. Tank top, £305; tie, £110, both by Margaret Howell. ‘64 Counter’ stool, £589, by Alvar Aalto, for Artek, from Aram
Rea wears jacket, £895, by Loewe. Polo shirt, £40, by Fila. Shirt (underneath), £870, by Miu Miu. Trousers, £770, by Magliano. Sandals, £635, by JW Anderson
Zakaria wears jacket, £415; trousers, £315, both by Stone Island. Shirt, £795; vest, £145, both by Lemaire. Belt, price on request, by Magliano. ‘CH23’ chair, £906, by Hans J Wegner, for Carl Hansen & Søn, from Aram
Yertai wears jacket, £5,000, by Dior. Trousers, price on request, by Jordanluca
Tom wears jacket, £284; trousers, £260, both by Paul & Shark. ‘Roquebrune’ chair in Cognac, from £1,416, by Eileen Gray, from Aram
Milo wears jacket, price on request, by Wooyoungmi. Shirt, £360; trousers, £560, both by Martine Rose. Brooch, £1,980, by Mairi Millar ‘CH23’ chair, £906, by Hans J Wegner, for Carl Hansen & Søn, from Aram
Models: Tom Davison and Milo Boaten-Rolfe at Xdirectn, Oscar Young at Premier, Rea at Milk Management, Zakaria Dau at PRM, Mason Marchetti and Yertai Abdibekov at Next London. Casting: Miro Raynov. Hair: Kanae Kikuchi at Haco+ using Instant Icon. Make-up/grooming: Jo Banach using Chanel Les Beiges Summer Spirit and Hydra Beauty Micro Serum Lip. Interiors: Olly Mason. Photography assistants: Domizia Salusest, Farid Ghimas. Fashion assistant: Hope Palmer. Hair assistants: Takuro Watanabe, Rio Shimmaki. Interiors assistant: Archie Thomson.
A version of this article appears in the May 2024 Milan Preview Issue of Wallpaper*, available in print, on the Wallpaper* app on Apple iOS, and to subscribers of Apple News +. Subscribe to Wallpaper* today.
-
Jack White's Third Man Records opens a Paris pop-upJack White's immaculately-branded record store will set up shop in the 9th arrondissement this weekend
-
Designer Marta de la Rica’s elegant Madrid studio is full of perfectly-pitched contradictionsThe studio, or ‘the laboratory’ as de la Rica and her team call it, plays with colour, texture and scale in eminently rewarding ways
-
‘Nothing just because it’s beautiful’: Performance artist Marina Abramović on turning her hand to furniture designMarina Abramović has no qualms about describing her segue into design as a ‘domestication’. But, argues the ‘grandmother of performance art’ as she unveils a collection of chairs, something doesn’t have to be provocative to be meaningful
-
Margot Robbie, Marina Abramović and a 15-step Korean scalp treatment: the most-read Wallpaper* beauty stories of 2024The news of Margot Robbie becoming the face of Chanel No.5 and an illustrated guide to a 15-step Korean scalp treatment are just two of the most-read Wallpaper* beauty stories from the year gone by
-
Unboxing beauty products from 2024, as seen on the pages of Wallpaper*Wallpaper's 2024 beauty picks included Chanel lipstick, Bottega Veneta perfume and solid soap from the likes of Aesop, Celine, Diptyque, Hermès and Sisley
-
These illuminating fashion interviews tell the story of style in 2024Selected by fashion features editor Jack Moss from the pages of Wallpaper*, these interviews tell the stories behind the designers who have shaped 2024 – from Kim Jones to Tory Burch, Willy Chavarria to Martine Rose
-
The Wallpaper* style team pick their fashion moments of 2024The Wallpaper* style editors reflect on their best fashion moments of 2024, from Rick Owens’ 200-strong Hollywood epic to an Eyes Wide Shut-inspired JW Anderson show, and a slicked-back beauty look at Saint Laurent
-
Giant cats, Madonna wigs, pints of Guinness: seven objects that tell the story of fashion in 2024These objects tell an unconventional story of style in 2024, a year when the ephemera that populated designers’ universes was as intriguing as the collections themselves
-
How 2024 brought beauty and fashion closer than ever before2024 was a year when beauty and fashion got closer than ever before, with runway moments, collaborations and key launches setting the scene for 2025 and beyond
-
Loafer bags to sock shoes, 2024 was all about the mashed-up accessoryWallpaper* fashion features editor Jack Moss reflects on the rise of the surreal hybrid accessory in 2024, a trend which reflects the disorientating nature of contemporary living – where nothing is quite what it seems
-
Wallpaper* beauty editor Hannah Tindle’s eclectic gift guideWallpaper* beauty editor Hannah Tindle ideas for festive gifting include a scalp-stimulating hairbrush, a mid-century ‘party’ ashtray and an archival poster for Stanley Kubrick’s Eyes Wide Shut
