Casa Loewe opens its first new look European flagship in Milan

bag collection
(Image credit: Loewe)

Following on from JW Anderson's appointment as creative director and a new M/M (Paris)-designed logo, the Spanish house has opened its very first European Casa Loewe flagship in Milan. To mark the occasion the brand has commissioned local artist Ugo La Pietra to fashion a series of five ceramic sculptures, each of which are almost two metres in height and dotted about the Via Montenapoleone property.

Sharing design elements with the house's first Casa Loewe concept store in Tokyo, the spacious boutique's overall feel is that of a grand private residence. Merging old with the new, the 17th century façade and original frescoed ceilings have been mindfully maintained, and are balanced by expanses of ecru carpet and a grand floating central staircase. Antique furnishings also include a bench by William Morris and an Ambrose Heal 'Owl' cabinet, while large windows filter streaming natural light from an adjoining courtyard.

bags on bench

(Image credit: Loewe)

wooden table for display

(Image credit: Loewe)

chair with desk

(Image credit: Loewe)

bag, cloths and pots

(Image credit: Loewe)

ADDRESS

Loewe
Via Montenapoleone, 21, Milan

VIEW GOOGLE MAPS

Read more
Bottega Veneta Galleria Best Milan Fashion Stores
A guide to the best fashion stores Milan has to offer
Loewe presentation at Hôtel de Maisons during Paris Fashion Week A/W 2025
How an 18th-century mansion became a Loewe wonderland for Paris Fashion Week
Jonathan Anderson Loewe S/S 2025 runway bow
Jonathan Anderson departs Loewe after 11 years
Palazzo Molteni by Vincent Van Duysen, Milan
Vincent Van Duysen reimagines a historic palazzo for Molteni&C in Milan
L'Objet
‘It’s a museum-like jewel box’: L’Objet marks 20 years of elegant design with a new London flagship
Fendi boutique gallery
Sweeping arches and tropical greenery, Fendi's Miami flagship store nods to its Roman roots
Latest in Fashion & Beauty
perfume bottle archive Cristalleries de Nancy
This perfume bottle archive was nearly lost. Now, it offers a rare whiff of fragrance history
thom browne palm beach store
In Thom Browne’s newest store, prep meets Palm Beach
Johanna Parv A/W 2025 Young London Designer Uprising
Johanna Parv’s ‘engineered formalwear’ is made for the woman on the move
Azzedine Alaïa and Carla Sozzani, 2016
Carla Sozzani on a life in art and fashion: ‘I wanted to change how magazines were made’
Prada Slipper Mens S/S 2025 runway show
These fringed Prada slippers capture a lived-in elegance
Loro Piana Shanghai Exhibition Loro Piana Shanghai If You Know, You Know: Loro Piana’s Quest for Excellence
Inside Loro Piana’s extraordinary first exhibition in Shanghai, celebrating a century of craft
Latest in Feature
the toteme store in China by herzog & de meuron
Bold, geometric minimalism rules at Toteme’s new store by Herzog & de Meuron in China
zaha hadid architects future projects
The upcoming Zaha Hadid Architects projects set to transform the horizon
black and white image of kitchen
‘La Cocina’: the kitchen is a chaotic melting pot of contemporary culture in Alonso Ruizpalacios’ new film
lean lui guide to hong kong
A local’s guide to Hong Kong, by photographer Lean Lui
people at watch show
What can we expect from Watches and Wonders 2025?
Perfume Genius Glory album artwork
Inside the visual universe of Perfume Genius