Facials are largely considered an indulgence of both time and finances, which not everyone can afford. Even the spa experience as a whole – with its rituals and ceremony-like processes – isn't everyone’s cup of tea. Upending both of these stereotypes is Heyday: a modern day spa, taking all the complications out of getting a facial, that’s based in New York City.
Believing that skincare should be low maintenance, empowering, effective and generally fuss-free, Heyday offers a minimalist service menu: 30 minute, 50 minute and 75 minute facials that can be combined with more targeted ‘add-ons’ that cater to specific skin concerns. Exfoliating microdermabrasion and more dramatic professional peels target fine lines and sun damage; while non-invasive phototherapy stimulates collagen production to help rid blemishes and dark lines, and a hydrating beard treatment nourishes the skin and hair. Each of these additions can be paired with the quicker maintenance facial or the deeper, more comprehensive 75 minute one.
Founders Adam Ross and Michael Pollak have complemented their refreshing approach with an equally novel design. The highly personalised facials are administered in an open-plan space, with booths separated by simple partitions and gauzy curtains that retain a semblance of privacy. A colourful and well-appointed reception area peddles a curated selection of products that are free of sulfates, parabens, artificial fragrances and dyes – they’re also used during the treatments.
Relaxed and welcoming, Heyday’s formula has proved so popular that it’s set to open a second location in Tribeca later this summer. Easy on both clock and wallet, healthier skin is more accessible here than ever before.
Believing that skincare should be low maintenance, empowering, effective and generally fuss-free, Heyday offers a minimalist service menu: 30 minute, 50 minute and 75 minute facials that can be combined with more targeted ‘add-ons’ that cater to specific skin concerns
Founders Adam Ross and Michael Pollak have complemented their approach with an equally novel design. A welcoming reception area (pictured left) stocks a bevy of paraben, sulfate and artificial fragrance-free products, while the facials are administered in an open-plan space (right)
Heyday’s formula has proved so popular that a second location in the Financial District will join its original Flatiron spa (pictured) later this summer
INFORMATION
Weekdays 8am–10pm; weekends 9am–8pm. For more details, visit the Heyday website
ADDRESS
Heyday
1130 Broadway
New York, NY 10010
-
‘If someone says no, you’re talking to the wrong person’: how make-up artist Marcelo Gutierrez created his own universe in New YorkFresh from publishing his first book ‘Nothing Precious’, Marcelo Gutierrez speaks with Mary Cleary about his friends, collaborators and making it as a young creative in New York City
-
Olfactory Art Keller: the New York gallery exhibiting the smell of vintage perfume, blossoming lilacs and last night’s shameOlfactory Art Keller is a Manhattan-based gallery space dedicated to exhibiting scent as art. Founder Dr Andreas Keller speaks with Lara Johnson-Wheeler about the project, which doesn’t shy away from the ‘unpleasant’
-
Kohler plunges into the world of wellness with an ice bath for your homeKohler has teamed up with Remedy Place to design an ice bath for the home, marking the brand’s first move into the wellness space
-
‘Remembering without nostalgia’: Giorgio Armani presents his S/S 2025 collection in New YorkGiorgio Armani returned to New York for his S/S 2025 show, which coincided with the opening of a flagship boutique on Madison Avenue
-
Discothèque perfumes evoke the scent of Tokyo in the year 2000As Discothèque gets ready to launch its first perfume collection, Mary Cleary catches up with the brand’s founders
-
Fashion’s favourite bookstore, Climax, opens a ‘sexy, angry’ New York outpostWallpaper* catches up with Isabella Burley, founder of Climax, as she inaugurates a New York outpost of the cult bookstore and showcases a playful new collaboration with fashion label Chopova Lowena
-
Henry Zankov is the knitwear non-conformist making fashion’s favourite sweaters‘It's about pushing the boundaries of what knitwear can be,’ says Henry Zankov, whose exuberant New York-based label is already beloved by fashion insiders
-
New York Fashion Week S/S 2025 highlights: Tory Burch to Michael KorsWallpaper* fashion features editor Jack Moss selects the best of New York Fashion Week S/S 2025 in our ongoing round-up, from a reinvention of sportswear at Tory Burch to Michael Kors’ Italian escape
