Sovo, a handmade shoe firm hailing from Korea has joined forces with brand consulting company Eggplant Factory, in a perhaps unexpected union, pooling together their efforts to create Nuca, a new cosmetics brand.
The name 'nuca' was taken from the Spanish word for nape, on which the brand plays metaphorically to signify a woman’s sensuality. With hydrating masks and makeup, we’re particularly taking note of the two bestsellers: the Gentle Moisturising Pink Cushion, a dewy CC cream that is infused with anti-ageing hyaluronic acid and cherry blossom extract, while in its Hydro Mega Waterfall Cream (below), beautifying pearl powder extract provides 24-hour hydration.
Hydro Mega Waterfall Cream
Contained in contemporary pastel-hued pots, the cosmetics have been wrapped in pretty matte packaging, evoking a futuristic feel. Combined with its modern attitude and drive to encourage women to express their own beauty without feeling the pressure to conform to social norms, Nuca is quickly becoming the latest rage amongst K-beauty fans.
Hyper Stella Lotus Eyecream
All Strike Total Solution
Hydro Superjelly Mask
INFORMATION
Fore more information, visit the Nuca website
-
Misfires and Monstrosities: three vehicular design disasters that show taste is in retreatFrom a multi-million dollar piece merchandise to a wretched Rolls-Royce, these are the low points of the year in transportation design
-
Thirty years after Dog Man Star, Brett Anderson looks back on Suede's album coversBrett Anderson talks cover art, photography and iconic imagery
-
A brutalist garden revived: the case of the Mountbatten House grounds by Studio Knight StokoeTour a brutalist garden redesign by Studio Knight Stokoe at Mountbatten House, a revived classic in Basingstoke, UK
