Refreshed Volkswagen Touareg does the heavy lifting for long-distance travel
The new Volkswagen Touareg R eHybrid is the people’s luxury SUV, capable of going anywhere and doing anything. Does it stack up to rivals?
We kick off 2024 with our experiences with the lightly refreshed Volkswagen Touareg R eHybrid, the flagship version of the company’s flagship model, the absolute summit of the brand. The Touareg was launched way back in 2002 to get VW into the all-important SUV sector. Now in its third generation, it’s actually designated as a ‘mid-size’ SUV in auto-industry terms, although by European standards it clearly sits at the upper end of the scale.
As it stands, the Touareg has more in common with its close mechanical cousins, the Audi Q8, Bentley Bentayga, Porsche Cayenne and Lamborghini Urus, than it does with any other VW, even its (smaller) SUVs. That is to say that it prioritises plushness, performance and comfort over any sense of ‘utilitarian mobility’. For instance, switch to ‘sport’ mode – which adds extra boost from the electric motor – and the interior lighting scheme transforms the cabin into a Chippenham nightclub, all lairy red and black. It’s not subtle.
In R eHybrid form, at the very top of the VW product tree, this means you’re looking at an £80,000 car, fully laden with an acronymic blizzard of options to assist with progress on and off the road, from highways to parking garages. Truth is, you need a fair bit of help to guide the big Touareg through cities with any degree of precision, such is the scale of this 4.9m-long machine (well over 2m wide including wing mirrors).
Powering all this is a petrol V6 linked to an electric motor and battery pack; the latter gives an electric-only range of around 30 miles. As with all plug-in hybrids, a projected and practical use case is to charge at home for regular short trips, keeping the ICE on hand for longer journeys. All well and good, but the fact remains that you’ll be hauling around 3,000kg of largely redundant technology on the off chance you’ll need to run to the shops as well as traverse a massive sand dune on the same afternoon.
Like many big SUVs, the Touareg offers occupants a sense of impervious detachment from the world, swathed in a layer of technology that cossets, entertains and occasional infuriates (touchscreen-only controls for the heating and aircon, for example). A power output of 455hp means that performance is never lacking, although the aforementioned sport mode ensures everyone on board is well aware of your profligacy.
The world of hybrid SUVs currently offers no half measures. In fact, it’s something of a shock to delve into VW’s current line-up and discover that the brand makes no fewer than eight different SUVs, the T-Roc, Taigo, T-Cross, Tiguan, Tiguan Allspace, the electric ID.4 and ID.5 and the flagship Touareg. Over the Atlantic, there’s also the even larger Atlas and Atlas Sport.
How much longer can this Swiss Army knife approach to car design and engineering survive? The Touareg and its ilk sit at the peak of the auto industry’s imminent tipping point; at some point in the not-too-distant future, battery tech will have sufficiently evolved to make small electric cars a truly viable economic proposition. The current glut of huge hybridised and electric SUVs demonstrates that we’re not there yet. Sure, cars like the Touareg demonstrate that you can have it all in one package, but the costs are high for everyone.
Wallpaper* Newsletter
Receive our daily digest of inspiration, escapism and design stories from around the world direct to your inbox.
Volkswagen Touareg R eHybrid, from £80,710, Volkswagen.co.uk
Jonathan Bell has written for Wallpaper* magazine since 1999, covering everything from architecture and transport design to books, tech and graphic design. He is now the magazine’s Transport and Technology Editor. Jonathan has written and edited 15 books, including Concept Car Design, 21st Century House, and The New Modern House. He is also the host of Wallpaper’s first podcast.
-
Rio Kobayashi’s new furniture bridges eras, shown alongside Fritz Rauh’s midcentury paintings at Blunk Space
Furniture designer Rio Kobayashi unveils a new series, informed by the paintings of midcentury artist Fritz Rauh, at California’s Blunk Space
By Ali Morris Published
-
New York restaurant Locanda Verde’s second outpost will transport you to a different time and place
Locanda Verde’s expansive new Hudson Yards osteria exudes a sophisticated yet intimate atmosphere overflowing with art treasures
By Adrian Madlener Published
-
LVMH watch week 2025: everything we know so far
Our guide to LVMH Watch Week 2025, taking place in New York and Paris, starting 21 January; keep an eye out for our updates
By James Gurney Published
-
The top 10 concept cars of 2024, as selected by Wallpaper’s Transport Editor
We round up our favourite forays into futuristic design with this collection of concepts and design studies showcasing the transport of tomorrow
By Jonathan Bell Published
-
Michael Mauer on two decades at the helm of Porsche’s design
Porsche’s signature style has diversified in recent years, thanks to the design leadership of Michael Mauer. We caught up with him to reflect on his 20 years in the hot seat
By Rory FH Smith Published
-
Team Ikuzawa brings the art of Daniel Arsham to motorsport
Creative director Mai Ikuzawa has overseen a new capsule clothing collection, a collaboration with artist Daniel Arsham that also honours her racing driver father Tetsu Ikuzawa
By Josh Sims Published
-
The Volkswagen Passat is a sober, straight edged estate car that feels increasingly out of time
Why would anyone pass on a Passat? Volkswagen’s big load lugger proves that the old ideas are still the best
By Jonathan Bell Published
-
Volkswagen celebrates 50 years of the Golf, its most famous modern model, with a flight of fancy
Wallpaper* travelled to eastern Turkey in search of the perfect backdrop to mark 50 years and eight generations of the evergreen VW Golf
By Adam Hay-Nicholls Published
-
Lamborghini’s Mitja Borkert discusses the company’s new Temerario super sports car
The new Lamborghini Temerario was unveiled this month in California, ushering in a new era of electrified performance to replace the company’s best-selling Huracán model
By Jonathan Bell Published
-
We sample the latest sports car from bespoke British manufacturer Theon Design
With the GBR002, Theon Design have transformed a classic Porsche into a low-key bespoke supercar, uprating and enhancing the iconic 964 model to exacting customer specifications
By Jonathan Bell Published
-
New-generation car camping and roof tents for luxury-loving adventurers
Car camping is having a moment. While Hyundai and Porsche can get you kitted up, we explore other options
By Jonathan Bell Published