Yooma — Paris, France

Five years in the making, French property developer Pierre Beckerich’s model of full hotel service layered over Airbnb-type accommodation is finally opening on the edge of Paris’ Front de Seine.
In the hands of creative director Ora Ito, a former office block has been updated and reconfigured into pop-coloured rooms for two, four and six guests. The curvaceous façade of the 1970s structure is clad in stainless steel and aluminium sections punctuated with deep blue and black panels, a gigantic fresco that provides the concrete towers of the Beaugrenelle neighbourhood with a new eye-catching landmark.
If the striking graphics look familiar, it’s because Ito managed to lure his friend Daniel Buren onboard the project. In what is probably his largest permanent Parisian installation since his forest of columns at the Palais-Royal, the legendary French artist unfurls his trademark MO of coloured strips and blocks into the interior hallways.
And in the rooms, Ito channels a similar pop-art sensibility with red, green, blue and yellow panels that are an explicit homage to Mondrian and Charlotte Perriand. A sprawling rooftop garden, besides featuring views of the Seine and the Eiffel Tower, supplies the house restaurant and cooking school with a seasonal bounty of green beans, tomatoes, herbs and strawberries.
ADDRESS
51 quai de Grenelle
Wallpaper* Newsletter
Receive our daily digest of inspiration, escapism and design stories from around the world direct to your inbox.
Daven Wu is the Singapore Editor at Wallpaper*. A former corporate lawyer, he has been covering Singapore and the neighbouring South-East Asian region since 1999, writing extensively about architecture, design, and travel for both the magazine and website. He is also the City Editor for the Phaidon Wallpaper* City Guide to Singapore.
-
This collection of slow furniture is a powerful ode to time
A serene exhibition of David Dolcini's 'Time-made' collection has fast-tracked its place into our hearts and homes
By Ifeoluwa Adedeji Published
-
Is the Pragma P1 the most sustainable watch yet?
Geneva-based brand Pragma combines industrial design with real sustainable credentials
By Hannah Silver Published
-
Unlike the gloriously grotesque imagery in his films, Yorgos Lanthimos’ photographs are quietly beautiful
An exhibition at Webber Gallery in Los Angeles presents Yorgos Lanthimos’ photography
By Katie Tobin Published
-
The warmth and comfort of Paris restaurant Margaux: ‘It’s like feasting at grandma’s’
Located on the 16th arrondissement, Margaux dishes up timeless French classics in a setting that feels like home
By Sofia de la Cruz Published
-
Saint Laurent unveils Sushi Park Paris: the Los Angeles omakase’s new outpost
A beloved Californian restaurant finds a second home at the Saint Laurent Rive Droite flagship, merging the worlds of haute couture and high-end gastronomy
By Sofia de la Cruz Published
-
Must-visit cinemas with award-worthy design
There’s more magic to the movies at these design-led cinemas, from Busan Cinema Centre’s ‘flying’ roof to The Gem Cinema Jaipur’s art deco allure
By Sofia de la Cruz Published
-
All aboard the world’s most luxurious train journeys
Stay on track with our pick of the most luxurious train journeys around the world, whether in 1920s-style opulence or contemporary chic
By Tianna Williams Published
-
Night at the museum: the best art hotels to book now
Sleep amid surrealists at London’s Broadwick Soho, or wake up to contemporary favourites at New Hotel in Athens – indulge in an immersive art hotel experience
By Dalya Benor Published
-
Shop hyperlocal gifts, from Harlem to Hawaii, at R Finds’ global online store
Wallpaper* goes shopping with R Finds, Renaissance Hotels’ digital marketplace, which connects travellers – and armchair travellers – with local makers and stores, one gift at a time
By Simon Mills Published
-
This Italian Bistrot in Paris offers all-year-round ‘felicità’
A diminutive of the Italian word for family, Miglia is a cosy trattoria radiating warmth, friendliness, and traditional flavours
By Sofia de la Cruz Published
-
Ski in, ski out at Courchevel’s hot new piste-side diner
Loulou, the new Courchevel restaurant inspired by Yves Saint Laurent’s muse, is playfully elevated by Jean-Charles de Castelbajac’s pop art branding
By Simon Mills Published