Oliveda — Berlin, Germany

Store front showing Oliveda products on tall shelves
(Image credit: TBC)

Businessman Thomas Lommel’s ‘cosmeceuticals’ company Oliveda has its roots in the olive trees of Mallorca, but Berlin’s Neue Schönhauser Strasse was the location chosen to plant the brand’s new flagship store. The holistic products sold here are the result of seven years of development and - via an intricate biotechnological process - innovatively feature the cell elixir of the olive tree in place of the water base found in most cosmetics. Reflecting this simple yet powerful approach, the layout of the boutique is a contemporary take on the traditional European pharmacy, where an unfussy design language ensures the products are front and centre.

Designed by Nadine Frommer and Christoph Stelzer of German retail identity agency DFROST, the 24 sq m space bears restored, whitewashed brick walls, which - in conjunction with sealed cement flooring and white panelling - offer an obvious nod to the brand’s Mediterranean origins. A large illustration by Italian artist Michele Tranquillini, details Oliveda’s story, and shoppers are encouraged to sample products at a freestanding counter with an integrated sink. A floor-to-ceiling apothecary cabinet crafted from black-painted wood augments the pharmacy experience, further emphasised by Oliveda’s minimal packaging of brown glass flacons and jars. 

On an olive-shaped glass unit which showcases the store’s bestselling products, the green shade of the Oliveda cell elixir has been matched and is warmly lit by a series of hand-crafted, hanging lamps made from brown glass; each and every component touching the senses and arousing emotions.

Wide view of shop showing wall displays

(Image credit: TBC)

View onto street from store

(Image credit: TBC)

Close up shot of products on shelves

(Image credit: TBC)

Street view of shop front

(Image credit: TBC)

ADDRESS

Neue Schönhauser Strasse 11

VIEW GOOGLE MAPS

Read more
L'Objet
‘It’s a museum-like jewel box’: L’Objet marks 20 years of elegant design with a new London flagship
The D.S. & Durga Silver Lake store
Inside D.S. & Durga’s new Los Angeles store, inspired by Ray Kappe’s 1960s California home
Printemps New York
Printemps' New York outpost blooms with possibility – and enchanting design
Alaïa
A hidden restaurant is at the heart of Alaïa’s breathtaking new Paris store
Jorge Penadés designs olive wood furniture collection
‘Uprooted’: Jorge Penadés and Seetal Solanki rethink the value of discarded olive tree roots
A black and white image of a model with short hair and earrings
The Wallpaper* directory of London facial treatments, from rejuvenating lasers to skin-brightening injectables
Latest in Shops
Printemps New York
Printemps' New York outpost blooms with possibility – and enchanting design
Inside a premium clothing and accessories shop.
Gina Tricot — Stockholm, Sweden
Furniture, homewares, fashion, jewellery, art and gastronomy at Clerkenwell London — London, UK.
Clerkenwell London — London, UK
One Good Deed Today at London, UK
One Good Deed Today — London, UK
Claus Porto interior
Claus Porto — Porto, Portugal
Faust — Oslo, Norway
Faust — Oslo, Norway
Latest in Feature
the toteme store in China by herzog & de meuron
Bold, geometric minimalism rules at Toteme’s new store by Herzog & de Meuron in China
zaha hadid architects future projects
The upcoming Zaha Hadid Architects projects set to transform the horizon
black and white image of kitchen
‘La Cocina’: the kitchen is a chaotic melting pot of contemporary culture in Alonso Ruizpalacios’ new film
lean lui guide to hong kong
A local’s guide to Hong Kong, by photographer Lean Lui
people at watch show
What can we expect from Watches and Wonders 2025?
Perfume Genius Glory album artwork
Inside the visual universe of Perfume Genius