Jewel box: Marika Chaumet defines Nirav Modi’s move into Mayfair
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Having engaged Jaime Hayon to design boutiques in New Delhi and New York, Nirav Modi – the jewellery house established by the eponymous diamantaire – has commissioned the French luxury interior design specialist Atelier Marika Chaumet to create a decidedly feminine look for its first London outpost on Old Bond Street.
The sumptuous textured finishes preferred by Chaumet for the Modi boutique are a splendid example of her ability to distil the essence of fine watch and jewellery design in opulent materials and rare craftsmanship.
Modi’s own motif centres around diamond-design jewels that capture the deep-rooted jewellery traditions of India and infuse them with a Western-style sensibility. Sheeny mother-of-pearl finishes, frosted glass and brushed and polished metallics create the sense of richness that jewellery design at this level demands.
The sumptuous textured finishes chosen by Chaumet for the Modi boutique are a splendid example of her ability to distil the essence of fine watch and jewellery design in opulent materials and rare craftsmanship.
The boutique, which reaches over two floors, feels more spacious than it should, especially on ground level, where the space is dominated by an alluring glass-top bar and crystal lighting.
Sheeny mother-of-pearl finishes, frosted glass and brushed and polished metallics create the sense of richness that jewellery design at this level demands.
The dedicated client area is situated upstairs.
INFORMATION
For more information, visit the Nirav Modi website
ADDRESS
31 Old Bond Street
London W1S 4QH
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Caragh McKay is a contributing editor at Wallpaper* and was watches & jewellery director at the magazine between 2011 and 2019. Caragh’s current remit is cross-cultural and her recent stories include the curious tale of how Muhammad Ali met his poetic match in Robert Burns and how a Martin Scorsese Martin film revived a forgotten Osage art.
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