The new Louis Vuitton Tambour turns a sports dress watch on its head

Louis Vuitton's latest watch puts a modern spin on a historical inspiration

gol watch
The Louis Vuitton Tambour watch
(Image credit: Louis Vuitton)

Louis Vuitton updated the Tambour watch case in 2023, creating a slimmer, more refined version of the capstan head shape that was the signature of the brand’s watchmaking during its first twenty years.

The changes are subtle: the curve of the 10mm high case is less pronounced and the smaller 40mm diameter body combine with a supremely well engineered bracelet to make a watch that’s as discreet as it is sophisticated – think Parmigiani’s Tonda or Chopard’s Alpine Eagle for intent but with far more contemporary feeling. Too many recent ‘sports-luxe’ watches owe too much to the template established by Gerald Genta’s design for the Royal Oak, but the Tambour turns the sporty-dressy on its head – you’d need a very stylish pool to be its backdrop.

As with the original design, the intention was always for the Tambour to be the vehicle for horological fireworks, and La Fabrique du Temps have duly delivered with two watches: the Spin-Time with its rotating cubes that highlight the hour, which is something of a signature for Louis Vuitton watchmaking, and the Tambour Convergence.

Louis Vuitton even point out that the polished rose gold front of the watch is bound to pick up what they call the 'palimpsest of subtle marks that reflects the story of its wearer'. Who else would dare?

louisvuitton.com

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James Gurney has written on watches for over 25 years, founding QP Magazine in 2003, the UK’s first home-grown watch title. In 2009, he initiated SalonQP, one of the first watch fairs to focus on the end-consumer, and is regarded as a leading horological voice contributing to news and magazine titles across the globe.